William A. Cohen est une autorité en matière de leadership et de formulation et déploiement de stratégies. Son travail explore comment élaborer et mettre en œuvre des stratégies efficaces dans des environnements diversifiés. Cohen partage ses idées lors de conférences et de séminaires destinés à des institutions militaires et éducatives de premier plan, ainsi qu'à un large éventail d'entreprises. Son expertise en leadership et en pensée stratégique est largement reconnue.
Focusing on the power of strategy, this book illustrates how a well-crafted approach can lead to success in various competitive fields. It presents ten lessons that serve as a roadmap, guiding readers toward achieving decisive victories in the business world. The emphasis is on the superiority of strategic thinking over other elements, making it essential for anyone looking to excel in their endeavors.
The book presents a unique approach to leadership by applying military strategies to the business world, emphasizing integrity throughout. Retired Major General William S. Cohen draws on the experiences of notable leaders like Steven Spielberg, Andy Grove, and Howard Schultz, alongside historical military figures, to illustrate effective leadership skills and tactics. Through these examples, it highlights how the principles of combat can enhance decision-making and drive success in various organizational contexts.
Offering firsthand insights from a renowned thinker in management, the book reveals expert-level secrets of visionary leaders. William Cohen shares invaluable lessons and strategies learned through his mentorship, providing readers with a unique perspective on effective leadership and management practices.
Drawing from dramatic real-life stories of commando leaders throughout history, this book explores the essential methods that drive effective leadership in high-stakes environments. It connects the leadership techniques used by special operations forces to those employed by contemporary business leaders like Steve Jobs and Mary Kay Ash. Readers will discover fourteen core practices that can enhance their own leadership skills, demonstrating the timeless relevance of these strategies in both military and business contexts.
Peter Drucker is known worldwide as The Father of Modern Management. But he was also the world s most famous and successful independent consultant. The methods developed by Drucker remain highly relevant and continue to be used in today s organizations. This book, written by Drucker s first executive PhD graduate of the program he developed, is the first book to reveal in detail Drucker s methods and ideas as a consultant. Jack Welch noted that his success at GE was based on Drucker s consulting advice. Bill Bartmann became the 25th wealthiest man in America at one point. He, too, credits Drucker s advice in helping with his success. This book is an encyclopaedia of Drucker s consulting approaches and how and when to apply them. Any consultant will find this book invaluable. However, executives and managers will also gain new insight into Drucker s thinking and methods, and why they continue to have such tremendous influence over today s organizations.
Bill Cohen's interpretation of Drucker's work has never been needed more than
today, when marketing spells difference between success and failure. In this
book, Drucker on Marketing reflects Bill Cohen's ability to understand and
communicate Peter Drucker's thoughts and ideas about [marketing].
Lewis Mumford, one of the most respected public intellectuals of the twentieth century, speaking at a conference on the future environments of North America, said, “In order to secure human survival we must transition from a technological culture to an ecological culture.” In Ecohumanism and the Ecological Culture, William Cohen shows how Mumford’s conception of an educational philosophy was enacted by Mumford’s mentee, Ian McHarg, the renowned landscape architect and regional planner at the University of Pennsylvania. McHarg advanced a new way to achieve an ecological culture―through an educational curriculum based on fusing ecohumanism to the planning and design disciplines. Cohen explores Mumford’s important vision of ecohumanism—a synthesis of natural systems ecology with the myriad dimensions of human systems, or human ecology―and how McHarg actually formulated and made that vision happen. He considers the emergence of alternative energy systems and new approaches to planning and community development to achieve these goals. The ecohumanism graduate curriculum should become the basis to train the next generation of planners and designers to lead us into the ecological culture, thereby securing the educational legacy of both Lewis Mumford and Ian McHarg.
