With a combination of alphabetical and descriptive lists, this title provides all the rhetorical terms - mostly Greek and Latin - that students of Western literature and rhetoric are likely to come across in their reading or will find useful in their writing. It offers a revised system of cross-references between terms.
This remarkable little book, intended as a supplement for any course that requires writing, models a clear, step-by-step system for creating straight-forward, concise, intelligible and readable prose.
Exploring the intricate relationship between rhetoric and literature, this book presents a bold and imaginative thesis that challenges conventional interpretations of Western literature. It offers provocative insights that encourage readers to reconsider their understanding of style and eloquence. The text is both demanding and rewarding, making it a valuable resource for students of literature and religion alike. Through its critical examination, it aims to elevate the role of rhetoric in literary studies and stimulate deeper engagement with historical texts.
"Richard A. Lanham here traces our epochal move from an economy of things and objects to an economy of attention. According to Lanham, the central commodity in our new age of information is not stuff but style, for style is what competes for our attention amid the din and deluge of new media. In such a world, intellectual property will become more central to the economy than real property, while the arts and letters will grow to be more crucial than engineering, the physical sciences, and indeed economics as conventionally practiced. For Lanham, the arts and letters are the disciplines that study how human attention is allocated and how cultural capital is created and traded. In an economy of attention, style and substance change places. The new attention economy, therefore, will anoint a new set of moguls in the business world - not the CEOs or fund managers of yesteryear, but new masters of attention with a grounding in the humanities and liberal arts."--Jacket