Alan Eagle Livres

Seasoned Google executives Eric Schmidt and Jonathan Rosenberg offer an insider's perspective on the company's innovative business history and corporate strategy. Having joined Google over a decade ago, they recognized the need to rethink management and business practices to align with the visionary principles of founders Larry Page and Sergey Brin. Today, Google stands as a global icon, continuously pushing the boundaries of innovation. The authors share valuable lessons learned while building the company, emphasizing how technology has shifted power from companies to consumers. Success in this dynamic landscape hinges on creating superior products and attracting "smart creatives," a new breed of multifaceted employees. They explore key topics such as corporate culture, strategy, talent, decision-making, communication, and managing disruption. The authors illustrate management principles with insider anecdotes, many shared for the first time, including maxims like "Consensus requires dissension" and "Think 10X, not 10%." In a rapidly changing world, attracting smart-creative individuals and fostering an environment for their growth is essential for business success. This guide provides insights on achieving that goal.

The team behind How Google Works presents management lessons from Bill Campbell, a legendary coach and business executive whose mentorship has significantly influenced modern entrepreneurs, contributing to over a trillion dollars in market value. Campbell was pivotal in the growth of major companies like Google, Apple, and Intuit, building strong relationships with Silicon Valley leaders such as Steve Jobs and Larry Page. His legacy encompasses not only successful businesses but also the personal development of countless individuals, including entrepreneurs, venture capitalists, and educators, fostering a culture of respect and friendship until his passing in 2016. Eric Schmidt, Jonathan Rosenberg, and Alan Eagle, who worked closely with Campbell at Google, witnessed how he cultivated trust, encouraged personal growth, inspired courage, and addressed tensions in dynamic environments. To honor his memory and guide future leaders, they have distilled his wisdom into this essential guide. Drawing from interviews with over eighty individuals who knew Campbell, the book outlines his principles and illustrates them with stories from the many people and companies he impacted. The result is a valuable blueprint for business leaders seeking to develop high-performing, agile cultures and teams.