Jeffrey M. Pilcher Livres

Focusing on Mario Moreno, known as Cantinflas, this book explores his significant impact on Mexican culture from the 1940s to the 1970s. As the most beloved film star in Mexican history, Cantinflas personified a fast-talking, nonsensical character that resonated with the masses, helping them embrace their mestizo identity amid modernization challenges. His role as a satirical figure allowed him to critique corrupt officials and elites, making him a voice for the urban poor and a key player in the social and cultural history of twentieth-century Mexico.

Exploring the evolution of beer and the brewing industry, this book highlights the tension between unique regional preferences and the global standardization of beer styles. It offers a captivating narrative that appeals to both historians and beer enthusiasts, tracing how cultural influences and capitalism have shaped the beverage over the centuries.

This reference work offers a thorough overview of food history, featuring over 80 high-quality sources, introductory essays, and extensive contextual material, making it a key resource for researchers in the field.