To sell is human : the surprising truth abou moving others
- 272pages
- 10 heures de lecture
From the bestselling author of Drive and A Whole New Mind comes a surprisingand usefulbook that explores the power of selling in our lives.
Daniel H. Pink est l'auteur de six livres provocateurs qui remettent en question la sagesse conventionnelle et offrent des perspectives nouvelles. Ses œuvres explorent des découvertes scientifiques et la psychologie du comportement humain pour aider les lecteurs à mieux comprendre et optimiser leurs vies. Pink se concentre sur les applications pratiques de la recherche, fournissant des stratégies pour atteindre un timing parfait et améliorer l'efficacité personnelle et professionnelle. Son écriture est conçue pour inspirer la réflexion et encourager des changements positifs dans la pensée et l'action.







From the bestselling author of Drive and A Whole New Mind comes a surprisingand usefulbook that explores the power of selling in our lives.
Why Companies We Work for Are Dying and How They Can Be Saved
Hard hitting and focused in its attack, this warning shot of a book stands out with its message that those companies that refuse to change their basic, long-held operating strategies will not survive in the rapidly changing world of work. The business hierarchy that seeks to monitor and control workers'' methods and outputs is outmoded, the text claims, and must be changed even at the risk of hurting those who have always benefited from hierarchical the executives and managers. The book further argues that current managing techniques stifle the ability of people and organizations to grow. With innovation and creativity thus inhibited, the days of a company that will not change are numbered. There is a solution, however, and the chapters offer ways to keep talented employees, to serve shareholders, and to base his or her business practices in growth rather than mere efficiency and control. Further, a case study is described, putting a real-life spin on the theories and choices explained within the pages. This timely shakedown of corporate structure strongly makes the case that only the companies that are willing to reenvision themselves now will have a place in tomorrow''s business landscape.
12 Secrets to a Great Income and an Enviable Lifestyle
Being your own boss can lead to incredible profits—here's how. Whether you're a freelancer, consultant, independent contractor, or solo professional, this guide reveals how to secure the clients, income, and lifestyle you desire. It empowers you to increase your savings, spend quality time with family, and thrive in a career you love, free from traditional employment constraints. Filled with proven strategies and real-world examples from successful freelancers, this book is essential for anyone seeking a truly "wealthy" lifestyle. Inside, you'll discover why generic marketing advice often fails and learn a fool-proof system to tailor your marketing efforts to your unique goals. You'll find ways to persuade more prospects to accept your proposed fees and understand why aiming to be the "best" in your field may not be the best strategy. Additionally, you'll learn how to increase your earnings by creating new income streams related to your core business, manage your time effectively to enjoy life, and even land freelance work while still employed. The book highlights the expansion of freelancing into various fields, including engineering and software development, and shares inspiring stories of freelancers who defy the stereotype of barely making ends meet. With dozens of actionable tips and strategies, this guide will help you build a more profitable and fulfilling solo business.
The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.
We're all in Sales now. Each day millions of people earn their keep by convincing someone else to make a purchase. They sell planes to airlines, oil shares to sheiks, cars to drivers. They sell consulting agreements, magazine subscriptions, time-shares, double glazing, broadband, fitted kitchens, car insurance, life insurance, pet insurance! Some work in fancy offices with glorious views, others in dreary cubicles, but most look exactly like you. In fact, each and every one of us spends time trying to persuade others to part with resources - money, time, attention - though most of the time we don't realise we're doing it. Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn or putting the cat out. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and in Match.com profiles. In this new book from the bestselling author of Drive, Dan Pink explores the ways in which we can all improve our sales skills, in every area of our lives and identifies the three personal qualities and four essential skills necessary to move people.Relying on science rather than platitudes and analysis instead of exhortation, Dan builds on his own sales experience and on the profiles of some of the world's best salespeople - and makes us look again at our own sales skills.
The book begins with a bit of neuroscience tourism to a brain lab that will be extremely familiar to those who read Steven Johnson's Mind Wide Open last year, but while Johnson was fascinated by the brain's internal processes, Pink is more concerned with how certain skill sets can be harnessed effectively in the dawning "Conceptual Age." The second half of the book details the six "senses" Pink identifies as crucial to success in the new economy-design, story, symphony, empathy, play and meaning-while "portfolio" sections offer practical (and sometimes whimsical) advice on how to cultivate these skills within oneself. Pink compares this upcoming "Conceptual Age" to past periods of intense change, such as the Industrial Revolution and the Renaissance, as a way of emphasizing its importance.
From the bestselling author of Drive and A Whole New Mind comes an exploration of the power of selling, which we all engage in daily, often without realizing it. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales, with over fifteen million people earning a living by persuading others to make purchases. However, the truth is that sales extend beyond those in designated roles; the other eight out of nine Americans are also involved in some form of selling. Whether as entrepreneurs seeking funding, employees pitching ideas, or parents and teachers influencing children, we constantly strive to move others. Today, we are all in the "moving business," as Daniel H. Pink describes it. This thought-provoking book presents a fresh perspective on the art and science of selling, illustrating that modern sales have evolved from outdated practices. With significant economic shifts, the traditional, manipulative sales tactics have become obsolete. Instead, a new approach focuses on three essential human qualities and four surprising skills. Pink combines scientific research with engaging stories and practical tools, making this an accessible yet insightful read for those unfamiliar with sales literature. It promises to reshape your understanding of interactions at work, school, and home.
Widely acclaimed for its engaging style and provocative perspective, this book has helped thousands transform their working lives. Now including a 30-page resource guide that explains the basics of working for oneself.It's about fulfillment. A revolution is sweeping America. On its front lines are people fed up with unfulfilling jobs, dysfunctional workplaces, and dead-end careers. Meet today's new economic the free agent-men and women who are working for themselves. And meet your future.It's about freedom. Free agents are the marketing consultant down the street, the home-based "mompreneur," the footloose technology contractor. Already 30 million strong, these 21st-century pioneers are creating lives with more meaning-and often more money. Free Agent Nation is your ticket to this world.It's about time. Now, you can The kind of free agent you can be-"soloist," "temp," or "microbusiness"-and how to launch your new career.How to get the perks you once received from your health insurance, office space, training, workplace togetherness, even water cooler gossip.Why the free agent economy is increasingly a woman's world-and how women are flourishing in it.The transformation of retirement-how older workers are creating successful new businesses (and whole new lives) through the Internet.
Everybody has regrets, Daniel H. Pink explains in The Power of Regret. They're a universal and healthy part of being human. And understanding how regret works can help us make smarter decisions, perform better at work and school, and bring greater meaning to our lives. Drawing on research in social psychology, neuroscience, and biology, Pink debunks the myth of the "no regrets" philosophy of life. And using the largest sampling of American attitudes about regret ever conducted as well as his own World Regret Survey-which has collected regrets from more than 15,000 people in 105 countries-he lays out the four core regrets that each of us has. These deep regrets offer compelling insights into how we live and how we can find a better path forward. As he did in his bestsellers Drive, When, and A Whole New Mind, Pink lays out a dynamic new way of thinking about regret and frames his ideas in ways that are clear, accessible, and pragmatic. Packed with true stories of people's regrets as well as practical takeaways for reimagining regret as a positive force, The Power of Regret shows how we can live richer, more engaged lives
Look out for Daniel Pink’s new book, When: The Scientific Secrets of Perfect Timing From Daniel H. Pink, the #1 bestselling author of Drive and To Sell Is Human, comes an illustrated guide to landing your first job in The Adventures of Johnny Bunko: The Last Career Guide You’ll Ever Need. There’s never been a career guide like The Adventures of Johnny Bunko by Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). Told in manga—the Japanese comic book format that’s an international sensation—it’s the fully illustrated story of a young Everyman just out of college who lands his first job. Johnny Bunko is new to the Boggs Corp., and he stumbles through his early months as a working stiff until a crisis prompts him to rethink his approach. Step by step he builds a career, illustrating as he does the six core lessons of finding, keeping, and flourishing in satisfying work. A groundbreaking guide to surviving and flourishing in any career, The Adventures of Johnny Bunko is smart, engaging and insightful, and offers practical advice for anyone looking for a life of rewarding work.