Focusing on strategic thinking, this book offers valuable insights from prominent CEOs, highlighting their challenges and successes. It explores the opportunities that arise from effective strategic planning and decision-making, providing readers with practical lessons and real-world examples. The perspectives shared aim to inspire and equip leaders with the tools necessary to navigate complex business landscapes and drive success.
Mark Goldman has never gotten along with Shaina Fogel. When they were in diapers, their bestie mothers wanted them to grow up and get married. But a family wedding is about to change everything Mark thought he knew about his archnemesis. A week of wedding events with Mark Goldman? Shaina would rather have a week of root canals. Maybe the guy is hot, but for their entire lives, he’s never once acknowledged the fact that she’s hard of hearing. So it comes as a massive surprise when she discovers that he simply didn’t know. And now she needs his help. When it’s revealed that the weeklong wedding events are actually a weeklong competition--for a dream vacation--Mark and Shaina do the unthinkable: work together. And the second the animosity begins to fade, something even more electric takes its place. Only now it’s not just an attraction between enemies. And nothing could be worse than the fact that their mothers might have had it right. -- Adapted from back cover.
A must-have guide for writing at work, with practical applications for getting your point across quickly, coherently, and efficiently. A winning combination of how-to guide and reference work, The Only Business Writing Book You’ll Ever Need addresses a wide-ranging spectrum of business communication with its straightforward seven-step method. These easy-to-follow steps save you time from start to finish, and helpful checklists will boost your confidence as they keep you on track. You’ll learn to promote yourself and your ideas clearly and concisely—whether putting together a persuasive project proposal or dealing with daily email. Laura Brown’s supportive, no-nonsense approach to business writing is thoughtfully adapted to the increasingly digital corporate landscape. She provides practical tips and comprehensive examples for all the most popular forms of communication, including slide presentations, résumés, cover letters, web copy, and a thorough guide to the art of crafting e-mails and instant messages. Insightful sidebars from experts in various fields demystify the skills of self-editing, creating content, and overcoming writer’s block, and Brown’s reference-ready resources on style, punctuation, and grammar will keep your writing error-free. Nuanced, personable, and of-the-moment, The Only Business Writing Book You’ll Ever Need offers essential tools for success in the rapidly changing world of business communication.
This book examines the advantages and disadvantages of various business concepts proposed by influential thinkers like Johnson and Scholes, Michael Porter, Tom Peters, and the Boston Consulting Group, providing a critical analysis of their ideas and frameworks.
Focusing on the challenges of navigating uncertainty in today's turbulent business landscape, this book offers practical tools and theoretical insights for leaders. Through scenario planning and systems thinking, it equips readers to anticipate future trends and make informed decisions. Authored by a seasoned consultant and strategy academic with over thirty years of experience, it serves as a comprehensive guide for understanding and managing the complexities of modern business environments.
Demystifying Strategy provides you with a thorough understanding of the entire process of strategic thinking and management from dynamic competitive positioning, designing and evaluating strategic options, to implementation and management of the process.