Exploring the communication strategies of fashion brands, this book delves into their societal significance and cultural implications. It examines how these brands convey messages and the impact of their practices on broader cultural narratives. Through insightful analysis, it reveals the deeper meanings behind fashion communication and its relevance in contemporary society.
Jon Cope Livres



Offers both instructs and inspires through an entertaining look at contemporary promotional practice within the fashion industry, showing you how you can apply this to your own future brands and campaigns.
Travel advice including must-see spots, addresses and local tips on how to get around, as well as information on the best libraries, bookshops and literary hotels.