The Practice of Making Strategy. A Step by Step Guide
- 272pages
- 10 heures de lecture
This is a user-friendly and extremely accessible text to guide students through the series of possible steps in strategy making.




This is a user-friendly and extremely accessible text to guide students through the series of possible steps in strategy making.
This book approaches strategy-making in a way that is designed to assist most organizations develop strategy appropriate to their size, purpose and resources. It provides a much-needed guide to the strategy-making process by: elaborating the key concepts and theories of strategic management; by illustrating through case vignettes the issues inherent in the process of strategy-making; and by providing extensive and detailed practical guidelines on the methods, techniques and tools employed in the case vignettes. Key themes explored are: the crucial significance of political feasibility; the role of participation; emphasis on stakeholder management; thinking about alternative futures within the overall process of stra
This book introduces causal mapping as a practical tool for managers to navigate complex situations. It explains the theory and application of causal maps in simple terms, helping users create strategy maps and logic models for effective decision-making in both individual and group contexts.
Designed specifically for postgraduate students in strategy, this engaging text offers practical insights tailored for MBA programs. It combines theoretical frameworks with real-world applications, making complex concepts accessible and relevant. The book emphasizes critical thinking and strategic analysis, equipping students with the tools needed to navigate contemporary business challenges effectively.