Impact Coaching
- 216pages
- 8 heures de lecture
This solid, sustainable, and laser-sharp focus on instructional leadership helps leaders hone, model and lead new learning through deliberate practice.





This solid, sustainable, and laser-sharp focus on instructional leadership helps leaders hone, model and lead new learning through deliberate practice.
"Trust Agents" guides you on leveraging social networks to enhance your brand's influence and reputation. Written by experienced authors, it offers actionable steps and case studies on building online trust and influence, essential for business success in the digital age. Use social media strategically to connect with consumers.
The 10th Anniversary Edition of Trust Agents helps companies get back on track in their efforts to build reputation, attention, and trust In the years since authors Chris Brogan and Julien Smith first released their groundbreaking book Trust Agents , social media channels have become inundated by questionable, low-quality content. As a result, many businesses have suffered from damaged reputations and poorly performing social media initiatives. The power of social media is as strong as ever, yet businesses are struggling when trying to re-capture the trust and attention of their audience. This special 10th Anniversary Edition of Trust Agents helps companies of all kinds regain their reputation and re-establish the attention and trust of the marketplace. Celebrating a decade in print, this New York Times bestseller has been thoroughly revised and updated to reflect the new business realities of social networks and the latest digital technologies. All-new content and supplemental materials show business leaders how to attract the right kind of attention, communicate directly to specific groups, and leverage human innovation and originality in this age of Artificial Intelligence and automation. From using the latest social apps and platforms to build trusted networks of influence, to implementing laser-focused marketing strategies to cut through the digital clutter, critical information is supported by real-world examples and case studies, advanced theory, and practical, actionable guidance. This must-have guide: Provides expert advice on creating and growing brand influence Features specific strategies for small businesses, nonprofits, the hospitality industry, corporations, and more Discusses the six main tenets of trust agents and their use Explores online tools that foster better relationships, increased sales, and greater profits Explains the relationship between trust, social capital, and media The 10th Anniversary Edition of Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust is a valuable source of knowledge for any organization operating in the Digital Age
Cultural Context, Rhetorical Strategy, and the Power of Divine Monarchy in Ephesians
A central rhetorical strategy of Ephesians involves the portrayal of Christ as an ideal king who reunites a fractured cosmos and humanity through his reign. In this comprehensive study, Julien Smith shows how this literary characterization unifies the letter's major themes: reconciling humanity with God, uniting Jew and gentile, establishing ecclesiastical harmony, and defeating hostile powers arrayed against the church. The author grounds his analysis in a thorough account of the kingly ideal's powerful contemporary cultural resonance, which was rooted in the widespread yearning within both Greco-Roman and Jewish thought for a golden age inaugurated by a divinely ordained monarch. For Ephesians' author and audience, only Christ the ideal king has power to form identity and transform behavior.
To NIE jest książka o mediach społecznościowych! Prawdą jest jednak, że nie mogłaby ona powstać, gdyby nie istniały Facebook, Twitter, Pinterest i blogi. Dawniej, gdy ktoś miał dobry pomysł, mógł opowiedzieć o nim grupie swoich przyjaciół, rodzinie przy obiedzie, sąsiadowi z kolejki w mięsnym… Trzeba było się naprawdę natrudzić, by dotrzeć ze swoim przekazem do mediów. Stacji telewizyjnych i radiowych było kilka, konkurencja w eterze ogromna. Dziś sytuacja jest zgoła inna — jeśli masz dobry pomysł, możesz się nim od razu podzielić z całym światem za pośrednictwem mediów społecznościowych, więc siadasz, rysujesz, piszesz, nagrywasz, wpuszczasz w sieć i co? Nadal nic? Ta książka pomoże Ci skutecznie dotrzeć do odpowiedniej grupy odbiorców. Pozwoli Ci mieć wpływ. Została stworzona z okruchów i fragmentów wiedzy na temat tego, co się sprawdza, a co nie, co jest istotne, a o czym można zapomnieć w dzisiejszym biznesie. Jeśli chcesz poznać właściwe rozwiązanie Formuły Wpływy, odpowiedz sobie na pytania: Czy Twój pomysł rzuca się w oczy? Do ilu ludzi możesz dotrzeć? Jak często kontaktujesz się z tymi osobami? Czy Twój pomysł jest wystarczająco jasno przedstawiony? Czy ludzie Ci wierzą? Czy Twój pomysł odpowiada potrzebom odbiorców?