A critical introduction to discourse analysis as it is practised in a variety of different disciplines today, from linguistics to sociology. The author shows how concern with the analysis of discourse can be combined with an interest in broader problems of social analysis and social change.
Language and Globalization explores the effects of language in the processes of globalization. Norman Fairclough adopts the approach of combining critical discourse analysis with cultural political economy to develop a new theory of the relationship between discourse and other dimensions of globalization. Using examples from a variety of countries such as the USA, Britain, Romania, Hungary and Thailand, Language and Globalization shows how the analysis of texts can be coherently integrated within political economic analysis. Fairclough incorporates topical issues such as the war on terror and the impact of the media on globalization into his discussion. Areas covered This book will be of interest to students and researchers in applied linguistics, language and politics and discourse analysis.
Focusing on the language of New Labour, the book analyzes political speeches and texts to reveal underlying meanings and rhetoric. It includes significant works such as Tony Blair's address after Princess Diana's death, the 1997 Labour Party Manifesto, and Bill Clinton's "Between Hope and History." By dissecting these materials, the author sparks a broader discussion about the political discourse associated with New Labour and the concept of the 'Third Way.'
Fairclough presents an interdisciplinary approach to the study of discourse viewing language as a form of social practice and focusing on the ways social and political domination are reproduced by text and talk. He provides an historical overview to this important discipline and concentrates on cutting-edge research in the field.
The book explores the evolving concept of language awareness, emphasizing the necessity for a more critical and theoretical framework. It highlights the importance of understanding the social and political contexts influencing language awareness initiatives. By addressing these aspects, the text aims to redefine what language awareness entails and its implications for society.
This book draws together a rich variety of perspectives on discourse as a facet of contemporary social change, representing a number of different disciplines, theoretical positions and methods. The specific focus of the volume is on discourse as a moment of social change, which can be seen to involve objects of research which comprise versions of some or all of the following research questions: How and where did discourses (narratives) emerge and develop? How and where did they achieve hegemonic status? How and where and how extensively have they been recontextualized? How and where and to what extent have they been operationalized? The dialectical approach indicated above implies that discourse analysis includes analysis of relations between language (more broadly, semiosis) and its social ‘context’.