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The age of surveillance capitalism. The fight for the future at the new frontier of power
Shoshana Zuboff
Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers
Geoffrey A. Moore
The innovator's dilemma : the revolutionary book that will change the way you do business
Clayton M. Christensen
Seductive interaction design. Creating playful, fun, and effective user experiences
Stephen P. Anderson
