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- 196pages
- 7 heures de lecture
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During the last few years, the world’s luxury cosmetic and perfume market has reinvented itself for a public that is more and more demanding and elitist, and expects more from exclusive products. As a result of this change, the large markets direct their sales strategies and publicity to high-end articles containing premium ingredients, contributing to a psychological image of sophistication and exclusivity. It is not enough now to offer the best cream, the most glamorous makeup, or the most sensual perfume.
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El alma de las cosmética (Emprendedores Mundiales), Ángeles Sánchez Cueca
- Langue
- Année de publication
- 2012
- Reliure
- (souple)
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- Titre
- El alma de las cosmética (Emprendedores Mundiales)
- Sous-titre
- Ángeles Sánchez-Cueca Desvela Las Estrategias de Las Principales Marcas y Nos Acerca La Esencia de la Alta Cosmética y = The
- Langue
- Espagnol
- Auteurs
- Ángeles Sánchez Cueca
- Publié
- 2012
- Format
- souple
- Pages
- 196
- ISBN10
- 8483565811
- ISBN13
- 9788483565810
- Séries
- Catégories
- Description
- During the last few years, the world’s luxury cosmetic and perfume market has reinvented itself for a public that is more and more demanding and elitist, and expects more from exclusive products. As a result of this change, the large markets direct their sales strategies and publicity to high-end articles containing premium ingredients, contributing to a psychological image of sophistication and exclusivity. It is not enough now to offer the best cream, the most glamorous makeup, or the most sensual perfume.