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Customer Care Excellence - 6th Edition

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  • 278pages
  • 10 heures de lecture

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Customer Care Excellence sets the scene for customer care against a backdrop of increasing customer expectations, globalization and developing technology. Using international case studies and examples (including ebay, Virgin and Aviva) it looks to define really excellent service and shows how organizations can create customer focus.

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Customer Care Excellence - 6th Edition, Sarah Cook

Langue
Année de publication
2010
Reliure
(souple)
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Titre
Customer Care Excellence - 6th Edition
Langue
Anglais
Auteurs
Sarah Cook
Publié
2010
Format
souple
Pages
278
ISBN10
0749457058
ISBN13
9780749457051
Séries
Évaluation
4 sur 5
Description
Customer Care Excellence sets the scene for customer care against a backdrop of increasing customer expectations, globalization and developing technology. Using international case studies and examples (including ebay, Virgin and Aviva) it looks to define really excellent service and shows how organizations can create customer focus.