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The most important factor in a successful customer value transformation is mindset. It's more important than any tool, any process, any training session, or any single financial incentive. But you can't will a positive mindset into existence. No one can snap their fingers or hypnotize a team into believing in the mission, believing in the transformation, or ultimately believing in their team and in themselves.
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Value Mindset: Accelerate Your Value Transformation by Changing Your Mindset, Stephan M. Liozu
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- Année de publication
- 2017
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