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This practical guide provides essential strategies for identifying the ideal market for your product or innovation. It offers actionable insights and tools that help entrepreneurs and businesses assess market needs, understand consumer behavior, and effectively position their offerings. By focusing on real-world applications, the book aims to streamline the process of market selection, ensuring that readers can make informed decisions to maximize their product's potential.
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Find Your Market: Discover and Win Your Product's Best Market Opportunity, Étienne Garbugli
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- Année de publication
- 2021
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