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The book offers a comprehensive exploration of essential eBusiness topics, addressing both managerial and technical aspects. It covers a range of subjects, including marketing, human resource management, ethics, operations management, law, and the eBusiness environment. Additionally, it delves into web design and computing fundamentals, with each chapter authored by an expert in the respective field, providing readers with specialized insights and knowledge.
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e-Business Fundamentals, Bethany Campbell, Peter Eckersley, Paul Jackson
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- Année de publication
- 2003
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