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Tells what to do when your company disappoints investors, gets slammed by financial analysts, or finds itself mired in lawsuits all of which have a negative effect not just on stock prices but on employee recruitment (who wants to work for a losing company?), and, consumer behavior (who wants to buy a major product of a failing firm?).
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Winning Investors Over, Baruch Lev, Feng Gu
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- Année de publication
- 2011
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