International Business

Theory and managerial applications

Auteurs

• Robert E. Grosse
• Duane Kujawa

Paramètres

• Affaires et économie

En savoir plus sur le livre

A managerial perspective is used throughout the text, meaning that much of the focus is on decision-making and strategies. There is an emphasis on small and large international firms, and detailed examples of experiences faced by these companies

Achat du livre

• Année de publication: 1988,
• État du livre: Bon
• Prix: 3,19 €