Épuisé
Évaluation du livre
Paramètres
- 306pages
- 11 heures de lecture
En savoir plus sur le livre
A marketing and sales pioneer utilizes the psychology of gender to offer a new perspective on established business practices aimed at creating, marketing, and selling products and services to women, who are recognized as the world's most powerful consumers.
Achat du livre
Why she buys: the new strategy for reaching the world's most powerful consumers, Bridget Brennan
- Langue
- Année de publication
- 2011
- product-detail.submit-box.info.binding
- (souple)
Nous vous informerons par e-mail dès que nous l’aurons retrouvé.
Modes de paiement
Il manque plus que ton avis ici.
- Titre
- Why she buys: the new strategy for reaching the world's most powerful consumers
- Langue
- Anglais
- Auteurs
- Bridget Brennan
- Éditeur
- Crown business
- Publié
- 2011
- Format
- souple
- Pages
- 306
- ISBN10
- 0307450392
- ISBN13
- 9780307450395
- Séries
- Mots clés
- Nonfiction, Sciences sociales, Commerce, Affaires & Gestion, Thèmes psychologiques, Psychologie, Femmes, Économie
- Évaluation
- 3,75 sur 5
- Description
- A marketing and sales pioneer utilizes the psychology of gender to offer a new perspective on established business practices aimed at creating, marketing, and selling products and services to women, who are recognized as the world's most powerful consumers.