Le livre est actuellement en rupture de stock
Paramètres
En savoir plus sur le livre
Especially in industrial countries the portion of elderly people is growing in many societies. Their needs are more intensified than the demands of younger people in many aspects. Companies need the right tools (e. g. market research methods for elderly people) to detect these needs, preferences, and demands of elderly people. Samah Abu-Assab verifies two existing research methods and suggests a new one for determining the preferences of elderly people. The new method seems to be promising and adequate for the elderly target group.
Achat du livre
Integration of preference analysis methods into quality function deployment, Samah Abu Assab
- Langue
- Année de publication
- 2012
Nous vous informerons par e-mail dès que nous l’aurons retrouvé.
Modes de paiement
Personne n'a encore évalué .