An examination of the nature of unsuccessful M&A as illustrated by the attempted BMW AG and Rover Ltd. acquisitionSebastian MeyerÉpuiséPrévenez-moi
Assessment of Foreign Direct Investment in the Russian Automobile MarketSebastian MeyerÉpuiséPrévenez-moi
Major differences along the supply chain between B2B and B2C marketing with regard to "Fast-Moving-Consumer-Goods" (FMCG)Sebastian MeyerÉpuiséPrévenez-moi