Shlomo Benartzi Livres

A leading behavioral economist offers insights into enhancing decision-making in the digital age. The book explores various tools and strategies designed to help readers navigate choices on screens more effectively. By examining psychological principles and behavioral patterns, it empowers individuals to make smarter, more informed decisions, ultimately improving their online experiences and outcomes.

Leverages the relatively new field of behavioral finance to help financial planners and employers encourage people to make the best decisions about their 401K plans.

"A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens, "--NoveList.