Larry Corby Livres

This new expanded second edition is an international bestseller with over 200,000 copies sold and translated into 15 languages that shows you—no matter your age or skill, your job or training—how to come up with more ideas, faster and easier. Jack Foster's simple five-step technique for solving problems and getting ideas takes the mystery and anxiety out of the idea-generating process. It's a proven process that works. You'll learn to condition your mind to become "idea-prone," utilize your sense of humor, develop your curiosity, visualize your goals, rethink your thinking, and overcome your fear of rejection. This expanded edition of the inspiring and enlightening classic features new information on how to turn failures to your advantage and how to create a rich, idea-inducing environment. Dozens of new examples and real life stories show that anyone can learn to get more and better ideas.

Focusing on organizational creativity, this sequel explores how to harness and unleash the innovative potential within a company. Jack Foster emphasizes the importance of collective idea generation, building on insights from his previous work. Drawing on Nathan Mhyrvold's perspective on the value of exceptional employees, the book provides strategies for fostering an environment where creativity thrives, ultimately positioning organizations to gain a significant competitive edge through their collective ideas.