Has the Nudge Unit Given you a Gentle Push in the Right Direction? Adding just one sentence to a tax reminder brought in millions in extra revenue, Prompting people to become organ donors while paying for their car tax added an extra 100/000 donors to the register, Refocusing the questions asked at the job centre helped an extra 10% of people off benefits and back to work.
Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This book presents the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour.
Exploring the intersection of Jewish thought and neurotheology, this book delves into how foundational beliefs in the Torah and various Jewish practices connect with neuroscience. It covers diverse elements of Judaism, including reform, conservative, and orthodox perspectives, alongside practices like Davening and Sabbath observance. The text presents complex ideas in an accessible manner, integrating scientific, religious, philosophical, and theological insights. Readers will gain a comprehensive understanding of neurotheology through a distinctly Jewish lens, addressing broader themes of spirituality and ethics.