What is the purpose of a business? In what ways does a business create value and whom does it really serve? This book shows business leaders how to assess a company's performance, adopt a socially responsible approach to doing business and embark on a path of long-term growth.
Thousands of companies have pledged to act responsibly; very few have proven that they know how. The Responsibility Revolution will guide them.
You don't need to be a high-profile social activist to effect positive social change. How to Make the World a Better Place, in this updated and expanded edition, shows how just one person can make a difference in solving global, national, and local problems. Whether you're interested in feeding the hungry, protecting the environment, helping the homeless, or making your community a safer place to live, you'll find the means to get started in this book. Each chapter alerts you to problems that require attention, explains the issues and what has to be done about them, tells you specifically what you can do to help, and lists the addresses and phone numbers of organizations that you can contact. The twenty-fifth anniversary of Earth Day finds us all more socially and environmentally conscious than ever before. All it takes for you to make a difference is one first step—this book gives you the advice, the encouragement, the information, and the resources you need to take it. Then, instead of simply thinking about the world's problems, you'll be solving them.