Focusing on the intricacies of book production, this guide delves into the processes, raw materials, and workflows essential for creating print products in the publishing industry. It highlights the evolving role of production staff as project managers, addressing both traditional print and modern digital production methods. The inclusion of case studies enriches the content, providing practical insights into the management of book production projects, making it a valuable resource for industry professionals.
The greening of business has become one of the dominant commercial issues of recent years, with eco-friendly mission statements proliferating and everyone aware of the urgent need to reduce their impact on the environment. Written by experts in the field, this is a guide to putting ecofriendly policies into action in the print industry. Immediately useful to everyone from publishers, editors and designers to production directors, print buyers and printers themselves, it supplies you with the information and tools you need to make sure that your creative and print process has a minimal negative impact on the world around us
The Green Design and Print Production Handbook shows you how you can create a green business culture, reduce your environmental footprint, and help the planet. Adopting a cradle-to-grave approach, the book explores green raw materials and green design, and how eco-friendly practices can be integrated into prepress, printing, distribution, and even "beyond the door," in relation to returns. The Green Design and Print Production Handbook looks at the global context and frameworks for action, the unique challenges facing the industry--be it book, magazine, or newspaper publishing, or print for packaging and promotion--and how it can respond. This book is for anyone who works with print, from publishers, printers, distributors, and retailers to writers, editors, designers, and sales reps. Explaining how sustainable processes can be achieved without damaging the bottom line, it also introduces eco-friendly working practices that will benefit your business. Demystifies the current industry standards, including ISO 16759. Full of case studies and practical checklists. Offers achievable green strategies that will boost your bottom line.
