Marc J. Schniederjans Livres

Focusing on the challenges of international acquisitions and location decisions, this book addresses the high failure rates in these areas. It evaluates various decision-making methodologies from existing literature, identifying the most effective ones. The author introduces a novel approach to optimize location selection, supported by practical applications and quantitative examples for easy understanding. Additionally, detailed appendices provide valuable resources for accessing international information, making it a crucial guide for upper management involved in corporate expansion and growth planning.

This text focuses on managerial issues of operations management for e-commerce businesses. Specifically, it seeks to tell students interested in the managerial aspects of running e-businesses what is important in their operations, including personnel, technology and systems.