Paul Grescoe (Livres)

Paul Grescoe Livres

Paul Grescoe est un observateur et chroniqueur perspicace d'entrepreneurs de l'Ouest canadien, explorant la vie et les ambitions d'importantes figures des affaires. Son travail offre des aperçus sur les motivations et les parcours d'individus influents qui ont façonné le paysage économique. Grescoe contribue également à éclairer l'histoire du Canada par la compilation de correspondances privées. Son écriture se caractérise par un profond engagement envers ses sujets, saisissant leur essence avec des détails pertinents.

Flight Path

288pages
11 heures de lecture

3,8(15)Évaluer

At a time when airlines across North America and around the world are facing crisis after crisis, and many collapsing into bankruptcy, WestJet has become Canada's most successful airline and one of the two most profitable carriers in North America. WestJet got off the ground in 1996, with three aircraft and 220 employees serving just five western Canadian cities. Today, the company is soaring to new heights, with more than 6 million 'guests'; traveling on 44 planes, and WestJet's over 3,700 people providing service to 26 destinations. Flight Path is the first book to chronicle the amazing success story of Canada's leading low-fare airline. It offers a detailed look at WestJet's path to success and holds valuable lessons for any business the empowering corporate philosophy and people-first culture; the low-cost structure that drives profitability; the passion for customer service that puts the fun back into flying; the focus on technology innovations; and the unwavering commitment to providing safe, friendly, and affordable air travel.