Jennifer Grappone Livres

Back and bracing as ever, Search Engine Optimization: An Hour a Day, Second Edition offers brisk advice, bite-sized tasks, and smart tools to help you increase visibility for your website on the major search engines. In this new edition of their bestselling how-to guide, SEO consultants Jennifer Grappone and Gradiva Couzin offer surprisingly easy do-it-yourself techniques as well as the very latest SEO strategies for small, very small, and large businesses, as well as for bloggers and web designers.

The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing.

Influence search engine results and bring targeted traffic to your Web site with an hour a day of search engine optimization (SEO). Drawing on years of experience as successful SEO consultants, Jennifer Grappone and Gradiva Couzin provide detailed, practical, and often surprisingly simple techniques for improving results. Their simple strategies include setting SEO goals, site optimization, developing and implementing a strategy that might include both free and paid efforts, and tools for monitoring trends, measuring the competition, and tracking results.

SEO = Search Engine Optimization : ovládněte SEO a získejte výhodu před konkurencí, optimalizujte své webové stránky pro vyhledávací servery, přiveďte na své stránky zákazníky dříve, než to udělá konkurence. Kniha, která vás nasměruje ke zdánlivě jednoduchému cíli: zajistit umístění odkazů na váš web v nejvýznamnějších vyhledávacích serverech, zvýšit návštěvnost vašich stránek a výrazně zviditelnit vaši společnost. Kniha obsahuje velké množství praktických rad, které vám pomohou dostat se rychle tam, kam potřebujete.