Le livre est actuellement en rupture de stock
En savoir plus sur le livre
Standard economics theory is built on the assumption that human beings act rationally in their own self interest. But if rationality is such a reliable factor, why do economic models so often fail to predict market behavior accurately? According to Richard Thaler, the shortcomings of the standard approach arise from its failure to take into account systematic mental biases that color all human judgments and decisions.
Achat du livre
Quasi Rational Economics, Richard H. Thaler
- Langue
- Année de publication
- 1994
- Reliure
- (souple)
Nous vous informerons par e-mail dès que nous l’aurons retrouvé.
Modes de paiement
Personne n'a encore évalué .
- Titre
- Quasi Rational Economics
- Langue
- Anglais
- Auteurs
- Richard H. Thaler
- Éditeur
- Russell Sage Foundation
- Publié
- 1994
- Format
- souple
- Pages
- 389
- ISBN10
- 087154847X
- ISBN13
- 9780871548474
- Séries
- Mots clés
- Commerce, Thèmes psychologiques, Aspects Psychologiques
- Description
- Standard economics theory is built on the assumption that human beings act rationally in their own self interest. But if rationality is such a reliable factor, why do economic models so often fail to predict market behavior accurately? According to Richard Thaler, the shortcomings of the standard approach arise from its failure to take into account systematic mental biases that color all human judgments and decisions.