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Eleven minibooks comprising nearly 800 pages offer would-be online entrepreneurs all the information they need to launch an e-business and succeed in today's marketplace Unlike competing guides, this book explains how to redesign a site, retool marketing strategies, and run a nonprofit site as well as offering in-depth coverage of how to secure a site and move from retail to e-tail Minibooks cover online business basics, legal and accounting matters, Web site design, operational issues once a business is up and running, Internet security, how to boost sales, taking a brick-and-mortar business online, storefront selling at eBay and elsewhere, fundraising at a nonprofit site, running a niche e-business, and advanced e-commerce techniques and strategies
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Starting an Online Business All-in-one Desk Reference for Dummies, Shannon Belew, Joel Elad
- Langue
- Année de publication
- 2006
- product-detail.submit-box.info.binding
- (souple)
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- Titre
- Starting an Online Business All-in-one Desk Reference for Dummies
- Langue
- Anglais
- Auteurs
- Shannon Belew, Joel Elad
- Éditeur
- For Dummies
- Publié
- 2006
- Format
- souple
- Pages
- 814
- ISBN10
- 0764599291
- ISBN13
- 9780764599293
- Séries
- Mots clés
- Commerce, Économie, Réseaux informatiques
- Description
- Eleven minibooks comprising nearly 800 pages offer would-be online entrepreneurs all the information they need to launch an e-business and succeed in today's marketplace Unlike competing guides, this book explains how to redesign a site, retool marketing strategies, and run a nonprofit site as well as offering in-depth coverage of how to secure a site and move from retail to e-tail Minibooks cover online business basics, legal and accounting matters, Web site design, operational issues once a business is up and running, Internet security, how to boost sales, taking a brick-and-mortar business online, storefront selling at eBay and elsewhere, fundraising at a nonprofit site, running a niche e-business, and advanced e-commerce techniques and strategies