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Fundamentals of Strategy is a concise version of the market-leading text Exploring Strategy. Developed for students on short courses in strategy for example, doing an initial course at undergraduate, postgraduate or post-experience level, or studying strategy as part of a wider degree in the arts, sciences or engineering, this book focuses on the analysis and formulation of strategy.
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Fundamentals of Strategy, Gerry Johnson
- Langue
- Année de publication
- 2011
- product-detail.submit-box.info.binding
- (souple)
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- Titre
- Fundamentals of Strategy
- Langue
- Anglais
- Auteurs
- Gerry Johnson
- Éditeur
- Ft Prenticehall
- Publié
- 2011
- Format
- souple
- Pages
- 284
- ISBN10
- 0273757253
- ISBN13
- 9780273757252
- Séries
- Description
- Fundamentals of Strategy is a concise version of the market-leading text Exploring Strategy. Developed for students on short courses in strategy for example, doing an initial course at undergraduate, postgraduate or post-experience level, or studying strategy as part of a wider degree in the arts, sciences or engineering, this book focuses on the analysis and formulation of strategy.