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"Brandscaping uncovers how unconventional content partnerships lead to unparalleled marketing success. You'll learn how to bring together like-minded brands and undiscovered talent to create content that increases demand and drives sales. Brandscaping is a big, infectious idea designed to be embraced by C-suite executives and implemented by savvy marketing professionals." --Back cover.
Achat du livre
Brandscaping, Ann Handley, Andrew M. Davis, Lisa M. Beets
- Langue
- Année de publication
- 2012
- Reliure
- (souple)
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- Titre
- Brandscaping
- Sous-titre
- Unleashing the Power of Partnerships
- Langue
- Anglais
- Auteurs
- Ann Handley, Andrew M. Davis, Lisa M. Beets
- Éditeur
- Monumental Shift
- Publié
- 2012
- Format
- souple
- Pages
- 276
- ISBN10
- 0983330786
- ISBN13
- 9780983330783
- Séries
- Mots clés
- Manuels universitaires
- Évaluation
- 4,1 sur 5
- Description
- "Brandscaping uncovers how unconventional content partnerships lead to unparalleled marketing success. You'll learn how to bring together like-minded brands and undiscovered talent to create content that increases demand and drives sales. Brandscaping is a big, infectious idea designed to be embraced by C-suite executives and implemented by savvy marketing professionals." --Back cover.