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Innovation Management and New Product Development

4th Edition

Paramètres

  • 581pages
  • 21 heures de lecture

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This is an ideal introduction to the processes and issues of managing technological innovation and the development of new products. It offers students a contemporary view of innovation management that focuses on the links between groups.

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Innovation Management and New Product Development, Paul C. Trottier

Langue
Année de publication
2008
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(souple),
État du livre
Abîmé
Prix
3,57 €

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