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Behind Collections

Graphic Design and Promotion for Fashion Brands

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Lookbooks, show invitations, packaging and gift cards are important tools for communicating a fashion brands' aesthetic and point of view. Art directors and graphics designers collaborate with fashion designers, stylists, make-up artists, and photographers to create inspiring campaigns for each new collection. Behind Collections compiles an impressive range of creative and artistic promotional material designed for the fashion world. Designs for Herm s, Acne Studios, American Apparel, Mulberry, Jean Paul Gaultier, Basso & Brooke and many others are featured.

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Behind Collections, Gingko Press, Viction workshop

Langue
Année de publication
2014
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(souple)
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Titre
Behind Collections
Sous-titre
Graphic Design and Promotion for Fashion Brands
Langue
Anglais
Éditeur
Gingko Press
Publié
2014
Format
souple
Pages
256
ISBN10
9881222745
ISBN13
9789881222749
Séries
Évaluation
4,35 sur 5
Description
Lookbooks, show invitations, packaging and gift cards are important tools for communicating a fashion brands' aesthetic and point of view. Art directors and graphics designers collaborate with fashion designers, stylists, make-up artists, and photographers to create inspiring campaigns for each new collection. Behind Collections compiles an impressive range of creative and artistic promotional material designed for the fashion world. Designs for Herm s, Acne Studios, American Apparel, Mulberry, Jean Paul Gaultier, Basso & Brooke and many others are featured.