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Paramètres
- 180pages
- 7 heures de lecture
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When Thomas Cook made the first foray into tourism advertising in the 19th century, he did more than immortalise his name in the term Cook's Tours. He also linked two of the great industries of the future - tourism and the media - in a partnership that was to prove of inestimable significance to both.
Achat du livre
Australian Studies in Tourism: Tourism and the Media, Christian Nielsen
- Langue
- Année de publication
- 2001
- product-detail.submit-box.info.binding
- (souple),
- État du livre
- Bon
- Prix
- 6,99 €
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- Titre
- Australian Studies in Tourism: Tourism and the Media
- Sous-titre
- Tourist Decision Making, Information, and Communication - 1/e
- Langue
- Anglais
- Auteurs
- Christian Nielsen
- Éditeur
- Hospitality Press
- Publié
- 2001
- Format
- souple
- Pages
- 180
- ISBN10
- 1862504873
- ISBN13
- 9781862504875
- Séries
- Mots clés
- Nonfiction, Sciences sociales, Commerce, Affaires & Gestion, Économie, Littérature spécialisée, Médias et communication médiatique, Industrie, Publicité et promotion, Tourisme
- Description
- When Thomas Cook made the first foray into tourism advertising in the 19th century, he did more than immortalise his name in the term Cook's Tours. He also linked two of the great industries of the future - tourism and the media - in a partnership that was to prove of inestimable significance to both.