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Business Action Pocketbooks: Public Relations Techniques That Work

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  • 137pages
  • 5 heures de lecture

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This pocketbook offers advice on effective public relations. From the role of the PR officer to fees and costs and the effective use of PR in radio and television, the text details the rules and steps to be taken in order to develop successful media relations.

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Business Action Pocketbooks: Public Relations Techniques That Work, Jim Dunn

Langue
Année de publication
1999
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(souple),
État du livre
Bon
Prix
3,19 €

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Titre
Business Action Pocketbooks: Public Relations Techniques That Work
Langue
Anglais
Auteurs
Jim Dunn
Éditeur
Thorogood
Publié
1999
Format
souple
Pages
137
ISBN10
1854181874
ISBN13
9781854181879
Séries
Évaluation
4 sur 5
Description
This pocketbook offers advice on effective public relations. From the role of the PR officer to fees and costs and the effective use of PR in radio and television, the text details the rules and steps to be taken in order to develop successful media relations.