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BlackBerry

The Inside Story of Research in Motion

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This is Rod McQueen's biography of a company that repeatedly surprised everyone. It is a never-before-seen, behind -the-scenes portrait of RIM and its co-CEOs who are two of today's most respected business leaders. It explores in detail not only the company's early struggles against much larger and better known firms, but how RIM has been able to maintain and exceed its own expectations through a passion for both innovation and business execution.

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BlackBerry, Rod McQueen, Jim Balsillie, Mike Lazaridis

Langue
Année de publication
2010
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Titre
BlackBerry
Sous-titre
The Inside Story of Research in Motion
Langue
Anglais
Publié
2010
Format
rigide
Pages
320
ISBN10
1552639401
ISBN13
9781552639405
Séries
Évaluation
3,35 sur 5
Description
This is Rod McQueen's biography of a company that repeatedly surprised everyone. It is a never-before-seen, behind -the-scenes portrait of RIM and its co-CEOs who are two of today's most respected business leaders. It explores in detail not only the company's early struggles against much larger and better known firms, but how RIM has been able to maintain and exceed its own expectations through a passion for both innovation and business execution.