Understanding Strategy in a Week

Auteurs

• Bob Norton
• Walter Irving Jr. Ray

Paramètres

• 95 pages
• 4 heures de lecture

• Échecs
• Loisirs et maison
• Nonfiction

En savoir plus sur le livre

Strategy is about direction - not directiveness - for all organizations and their units, from the largest company to the smallest school. This is an expose of the past, present and future of strategy. It covers: how strategy has changed, what it is and what it isn't; what strategic models do and what they don't; what leading management thinkers say about strategy; the difference between strategic thinking and strategic planning; case studies of strategies great and small; developing a strategy in tune with the market; and key elements in turning strategy into action.

Achat du livre

• Année de publication: 1999
• Reliure: (souple)