This Might Get Me Fired: A Manual for Thriving in the Corporate Entrepreneurial Underground

Auteurs

• Gregory Larkin

Paramètres

• Affaires et économie
• Art / Culture
• Commerce et vente
• Design

En savoir plus sur le livre

Every corporation should be more afraid of extinction than change-but few are. A company's most talented innovators-"corporate intrapreneurs"-often can't break the cycle of stale, destructive habits. Until now. In This Might Get Me Fired, innovator and intrapreneur Greg Larkin shares what he's learned by launching more than thirty new products with Fortune 500 companies and start-ups. Greg guides you through the power structure of corporate enterprises, showing how an intrapreneur can gather support within an organization and actually launch a product in eight weeks. Filled with stories of success and failure, This Might Get Me Fired gives you the tools to develop an entrepreneurial mindset and recognize when (and why) to prioritize your product over your job. It shows intrapreneurs how to find one another, join together, and succeed in ways that seem unimaginable until they are inevitable.

Achat du livre

• Année de publication: 2018
• Reliure: (souple)