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- 266pages
- 10 heures de lecture
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"Strategic Storytelling" is a complete guide to creating persuasive business presentations.Based on intensive study of presentations developed by leading management consulting firms, this step-by-step playbook shows you how to craft stories using proven narrative frameworks, design data-driven slides, and master your verbal and non-verbal delivery.
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Strategic Storytelling: How to Create Persuasive Business Presentations, Dave McKinsey
- Langue
- Année de publication
- 2014
- product-detail.submit-box.info.binding
- (souple)
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- Titre
- Strategic Storytelling: How to Create Persuasive Business Presentations
- Langue
- Anglais
- Auteurs
- Dave McKinsey
- Publié
- 2014
- Format
- souple
- Pages
- 266
- ISBN10
- 1500594466
- ISBN13
- 9781500594466
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion, Marketing & Ventes, Marketing et relations publiques
- Description
- "Strategic Storytelling" is a complete guide to creating persuasive business presentations.Based on intensive study of presentations developed by leading management consulting firms, this step-by-step playbook shows you how to craft stories using proven narrative frameworks, design data-driven slides, and master your verbal and non-verbal delivery.