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The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice - from public diplomacy to corporate social responsibility to community relations to tourism to fundraising. They include best practices of multinational corporations, non-governmental organizations and governmental agencies around the world.
Achat du livre
Public Relations Case Studies from Around the World, Peter Lang Publishing Inc
- Langue
- Année de publication
- 2014
- product-detail.submit-box.info.binding
- (souple),
- État du livre
- Très bon
- Prix
- 4,79 €
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