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The Chief Engagement Officer explores a management philosophy which recognises the value of opening up decision making to the right groups to improve the quality of decisions and change, accelerate execution and broaden ownership; in other words, engage employees. John Smythe asks what the concept of engagement means for employer and employee; tests whether and how it is different from internal communication and provides a practical framework for those who want to engage colleagues but need advice based on applied experience.
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The CEO - the Chief Engagement Officer, John Smythe
- Langue
- Année de publication
- 2007
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- (souple)
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- Titre
- The CEO - the Chief Engagement Officer
- Langue
- Anglais
- Auteurs
- John Smythe
- Éditeur
- Ashgate Publishing, Ltd.
- Publié
- 2007
- Format
- souple
- Pages
- 250
- ISBN10
- 0566085615
- ISBN13
- 9780566085611
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion, Marketing & Ventes
- Évaluation
- 3,9 sur 5
- Description
- The Chief Engagement Officer explores a management philosophy which recognises the value of opening up decision making to the right groups to improve the quality of decisions and change, accelerate execution and broaden ownership; in other words, engage employees. John Smythe asks what the concept of engagement means for employer and employee; tests whether and how it is different from internal communication and provides a practical framework for those who want to engage colleagues but need advice based on applied experience.


