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Mikitani, founder of e-commerce giant Rakuten, has seen the next battleground in the Internet. Today's major e-commerce players are building borderless platforms that are overturning the brick-and-mortar model, and changing the way local businesses think. But is this good or bad?
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Marketplace 3.0, Hiroshi Mikitani
- Langue
- Année de publication
- 2013
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- (rigide)
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- Titre
- Marketplace 3.0
- Langue
- Anglais
- Auteurs
- Hiroshi Mikitani
- Éditeur
- Macmillan
- Publié
- 2013
- Format
- rigide
- Pages
- 247
- ISBN10
- 0230342140
- ISBN13
- 9780230342149
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion, Marketing & Ventes
- Évaluation
- 3,45 sur 5
- Description
- Mikitani, founder of e-commerce giant Rakuten, has seen the next battleground in the Internet. Today's major e-commerce players are building borderless platforms that are overturning the brick-and-mortar model, and changing the way local businesses think. But is this good or bad?