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The Audience in Everyday Life

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The Audience in Everyday Life argues that a media audience cannot be studied in front of the television alone--their interaction with media does not simply end when the set is turned off. Instead, we must study the daily lives of audiences to find the undercurrents of media influence in everyday life. Bird provides a host of useful tools and methods for scholars and students interested in the ways media is consumed in everyday life.

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The Audience in Everyday Life, S. Elizabeth Bird

Langue
Année de publication
2003
Reliure
(souple),
État du livre
Bon
Prix
6,09 €

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Titre
The Audience in Everyday Life
Langue
Anglais
Éditeur
Routledge
Publié
2003
Format
souple
Pages
222
ISBN10
0415942586
ISBN13
9780415942584
Séries
Description
The Audience in Everyday Life argues that a media audience cannot be studied in front of the television alone--their interaction with media does not simply end when the set is turned off. Instead, we must study the daily lives of audiences to find the undercurrents of media influence in everyday life. Bird provides a host of useful tools and methods for scholars and students interested in the ways media is consumed in everyday life.